THE SMART WAY TO CELEBRATE THE WORLD CUP

15-Jun-2010

England takes on the rest of the world as eight smart cars entertain the crowds at Mercedes-Benz World during the World Cup.

The incredible matches will feature two five minute halves and a penalty shoot out as four smart cars in their England strip take on smarts from around the world.  The resident referee is equipped with giant red and yellow cards and is not afraid to use them as the cars and their drivers take their position on the Mercedes-Benz World pitch in the ultimate game of world class automotive soccer.

Andrew Mallery, Commercial Operations Director, Mercedes-Benz Cars, comments; “As the World Cup kicks off, we want to show our support forEnglandand do something extra special for our visitors.  Live commentary will keep supporters on top of all the action as the two teams of smart cars dribble and shoot a giant sized football into the goal.”

The smart football will take place at 12:30 on the Saturday 19th June, Sunday 20th June, Saturday 26th June, Sunday 27th June and Saturday 10thJuly.

Following the smart football, visitors will be in awe of the Silver Arrows Display Team and the synchronised driving skill from four Mercedes-Benz World drivers in the latest Mercedes AMG cars.  Taking place every weekend, four lucky winners of the daily competition open to visitors will experience the roar of the display from the passenger seat.

More information is available at www.mercedes-benzworld.co.uk or by calling 0870 4004000. 

ENDS

For more information you can contact:

Rob Halloway  Simon Bench
PR Manager Mercedes-Benz Cars and   Mercedes-Benz World
Commercial Vehicles    T:  +44 (0) 19 32 37 38 04
Mercedes-Benz UK Ltd M: +44 (0) 79 20 58 35 88
T:  +44 (0) 19 08 24 59 48  
M: +44 (0) 78 10 79 45 32  

Alternatively you can visit:

www.media.daimler.com or www.mercedes-benz-media.co.uk

 

Notes to Editors:

Mercedes-Benz World

  • Mercedes-Benz World is a Brand Experience Centre.  Located on the famous Brooklands site, it offers a memorable day out for visitors of all ages.
  • Not only can you get hands-on with over 100 cars; you can take the opportunity to test drive the latest models around the handling circuit, or put both the car and your driving skills to the test with one of the various driving experiences on offer.
  • Mercedes-Benz World is open daily from 10am to 6pm, seven days a week (except Christmas Day and Boxing Day), and admission is free.
  • To find out more information about any of the driving experiences or events at Mercedes-Benz World please call 0870 400 4000 or visit www.mercedes-benzworld.co.uk

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THE smart WAY TO CELEBRATE THE WORLD CUP

THE smart WAY TO CELEBRATE THE WORLD CUP

THE smart WAY TO CELEBRATE THE WORLD CUP

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