smart, the iconic automotive brand, is offering customers the chance to enjoy a smarter motoring experience at lower cost.

From now until the end of the year, customers can buy a smart city-coupé pure with 61 bhp engine for the same price as an entry level model with a lower powered 50 bhp engine.  At just £6,565 on the road, this means a saving of £435 and as little as £116.51 per month.*

Standard specification on all smart includes RDS radio cassette, rev counter and clock, electric windows, remote central locking and boot opener, driver and passenger airbag, automatic headlamp switch off, indicators with lane changer function and service level indicator.

The car also has SOFTIP automated sequential 6-speed gearbox, the advanced traction control system ESP (Electronic Stability Program), Hill Start Assist (HSA), Anti-lock braking system (ABS) with Electronic Brake-force distribution (EBD), Hydraulic Brake Assist (HBA) and Acceleration Skid Control (ASC), as standard.

Jeremy Simpson, Head of smart in the UK, said: “With the right hand drive roadster just launched, demand for all smart models is riding at an all time high.  As an added benefit for those customers who want to buy an entry level model, we’ve decided to give them the chance to save money and have a smart experience.  The city-coupé has far higher specification levels than many of its competitors and so this offer represents even better value for money.”

Jeremy continued: “smart continues to enjoy increasing showroom traffic.  Year to date registrations are 7,700, 24.13% up on the previous year and we have already exceeded 2002 sales, with two months to go before the end of the year.”

Customers can find out more about smart and these offers by logging onto or calling the freephone number 0808 000 8080.

*This special offer is in conjunction with three finance offers based on the lower price and means customers can own a smart for as little as £116.51 a month x 36 monthly payments (11.9% APR) and a deposit of £656.50.



Added: Dec 31, 2003 ID: 1104

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